Time to be “green” in PR? (Yes – recycle your content.)
At the risk of pointing out the obvious, there are only a certain number of really good ideas out there […]
media coverage
Do you really need PR? Take this quiz.
It’s easy to get busy and focus on your real business, but maybe you’re making a mistake by not using
Don’t go radio silent (Part 2).
We recently addressed what happens to companies that go radio silent because they don’t have anything “new” to say, so
Can a reporter be your friend?
Last week we discussed whether reporters are making more mistakes these days. We said they are. Fine. We’re done with
OK – so you network. But what about your PR?
Like many of you, we find ourselves shaking hands with strangers at networking meetings. That’s good – it’s part of
Are you talking enough with your customers and sales targets?
If you ask your salespeople or account managers, chances are the answer to the question is “yes.” Yes, we are