Don’t go radio silent (Part 2).
We recently addressed what happens to companies that go radio silent because they don’t have anything “new” to say, so […]
Branding
Why is a press release like a 60-second commercial?
Writing a press release? If so, can you answer the question “Why is a press release like a 60-second commercial?”
Can a reporter be your friend?
Last week we discussed whether reporters are making more mistakes these days. We said they are. Fine. We’re done with
Can you get us some stuff that helps us sell?
That was the question a really good client asked us the other day. He is a serial investor who likes
OK – so you network. But what about your PR?
Like many of you, we find ourselves shaking hands with strangers at networking meetings. That’s good – it’s part of