An internal Post, Branding, Communications, Crisis Communications, Networking, Public Relations, Social Media
It’s easy to get busy and focus on your real business, but maybe you’re making a mistake by not using PR as an important part of your marketing tool set.
So, as a public service, here’s a quiz to help you decide.
- Tired of seeing your competitors consuming valuable space in important media outlets that your customers actually read?
- Yes? Add 20 points.
- Tired of seeing nothing but hits from your website on the first page of a Google search about you, your company and your products?
- Yes? Add 20 points.
- Not sure what value you’re getting from a limited ad budget?
- Yes? Add 20 points.
- Not sure where the content will come from to use social media tools like Twitter, Facebook or even LinkedIn?
- Yes? Add 20 points.
- Thinking about launching a new product, making an acquisition, or adding to your management team?
- Yes? Add 20 points.
What is your score telling you?
- 20 points: You’re reading the wrong blog.
- 40 points: Time to leave the witness protection program.
- 60 points: Some people like a low profile.
- 80 points: You’re running out of reasons not to do it.
- 100 points: What are you waiting for?
