We realize that putting together a business plan is hard work. So here’s some free advice that may make implementing the plan a little easier…build PR in from very beginning. If your concept is really good, publicize it. If you […]
Marketcom PR plays devil’s advocate and argues for outsourcing at least part of your PR.
We just talked about what happens to companies that go radio silent because they don’t have anything “new” to say, so I won’t repeat myself. But here’s what we tell our clients when they say “We don’t really have anything […]
At the risk of pointing out the obvious, there are only a certain number of really good ideas out there at any one time. Why not recycle them? We don’t mean putting out the same press release – or Tweet […]
It’s easy to get busy and focus on your real business, but maybe you’re making a mistake by not using PR as an important part of your marketing tool set. So, as a public service, here’s a quiz to help […]